UnionBank of the Philippines: Reaching the Underserved through Open APIs

Create a vendor selection project & run comparison reports
Click to express your interest in this report
Indication of coverage against your requirements
A subscription is required to activate this feature. Contact us for more info.
Celent have reviewed this profile and believe it to be accurate.
15 April 2020
Kieran Hines and Zilvinas Bareisis

Winner of Celent Model Bank 2020 Award for Financial Inclusion (Part I)


Typically, most financial inclusion initiatives focus on developing propositions aimed at underbanked end users (“B2C approach”). It is less common for a financial institution to focus on enabling third parties to develop or provide such propositions (“B2B2C approach”). Yet, this is exactly the approach that the Union Bank of the Philippines took for financial inclusion, as demonstrated with two of their initiatives, API Marketplace and Send-i2i.

This is Part I of the case study of UnionBank’s award-winning projects, and profiles the bank’s API Marketplace. The Send-i2i initiative is described in Part II, Union Bank of the Philippines: Blockchain to bring Digital Payments to Rural Banks.

Having undertaken a major rearchitecture of its core systems, UnionBank decided to expose a range of application programming interfaces (APIs) through a developer-friendly Marketplace. This has successfully enabled the bank to significantly expand its customer base and transaction volume.

See all 2020 Celent Model Bank winners here.

Subscription required

Access to this content requires a Celent research subscription.

Subscribers should sign in to access this research.

If you are not a subscriber, register now or contact us to find out more about our subscription options.

Insight details

Retail Banking
Subscription(s) required to access this Insight:
Banking, >>Retail & Business Banking
Insight Format
Geographic Focus
Asia-Pacific, EMEA, LATAM, North America