Dancing Elephants

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9 October 2017
Michael Fitzgerald

Slice Labs & Progressive Insurance Partner

Elephants are strong, wise, and noble. In some cultures they also are a source of good fortune. However, they generally are not flexible, lithe, or quick.

My Insuretech Connect experience last week reinforces a central Celent hypothesis about insurtech: that its most significant value lies in enabling insurers to become faster, cheaper, and better able to serve their customers. In other words, to teach elephants to dance.

A new agreement between Progressive Insurance and Slice Labs (Slice Labs: A Case Study of Insurance Disruption) is an example of marrying insurer power and startup innovation. Progressive Homeshare by Slice Labs launched on 11 October 2017 ( ). Progressive prospects will use the Slice homesharing platform to apply for coverage and obtain policies. The combination of Progressive’s marketing might and the unique Slice product will be interesting to track and may represent a new model for insurtech startups and insurers to partner (for more on insurtech partnerships see the Celent report Insurer-Startup Partnerships: How to Maximize Insurtech Investments). )

The market will have the ultimate say in the outcome. Meanwhile, strike up the band and let the dancing begin!

More Posts by Mike Fitzgerald


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Asia-Pacific, EMEA, LATAM, North America