Celent Webinar | Digitizing The Customer Experience: A New Framework

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27 September 2018
Webinar: 9:00 AM (San Francisco) | 12:00 PM (New York) | 5:00 PM (London)

Customer experience is the new battleground for differentiation. But delivering on that experience requires a wide variety of digital capabilities that aren't found in a typical application architecture. After years of CEOs asking their organizations to become customer-focused, it has become plainly apparent that the silos do not organically unite. With an increasing focus to “do customer experience” comes a responsibility inside organizations to “do” it correctly. This appreciation for delivering a comprehensive one-company experience brings with it a new imperative to unite the organization in understanding and developing the competencies to work in this manner. But working through silos isn’t easy and bringing a data driven approach to customer service when data is in multiple applications is challenging as well. Hear Celent Head, The Americas, Property Casualty, Karlyn Carnahan discuss a new framework for a customer centric approach and how to transition to the new digital architecture that is required to support it.


This is a client ONLY webinar. If you have any questions regarding registration, please contact Chuck Smith at csmith@celent.com.

Event details

Sector
Insurance, Life & Health Insurance, Property & Casualty Insurance
Location
Asia-Pacific, EMEA, LATAM, North America
Format
Webinar