Google Wallet Relaunches and Takes on PayPal at Its Own Game

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2 August 2012


  • Steve - that's certainly one way of looking at it and you could say that "Google Wallet 2.0" is essentially "Google Checkout with added NFC". However, Google Checkout was building its own acceptance brand among the (online) merchants, while Google Wallet will rely on MasterCard for acceptance - very different approach. Also, the original Google Wallet was a very distinct product from Google Checkout and the new product continues with the Google Wallet brand, not Checkout, so I think it's only fair to compare the two.

  • [...] a blog, Celent’s Zilvinas Bareisis said the biggest unknown is the system’s impact on [...]

  • I think you got the story backwards. Google just added it's NFC feature set to the web based Google Wallet (previously Google Checkout) payment system. In other words, Google has been competing with Paypal and Amazon for years in terms of web based payments, and now they are using the NFC to compete with in-store payment systems. Until now, there was almost no incentive to use Google Wallet for in-store transations because you had to refill a pre-paid card, but now I can take all the cards that I was previously using for web-based payments and use them for in-store transations.