Business Online Banking Risks - Banks Need to Proactively Educate Customers

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17 March 2010


  • You make an excellent point, Jacob. As bankers we have to pull our heads out of the sand and be better partners in the banking relationship. One thing that is surfacing quickly (and as you pointed out so well in your conference presentation) is that banks have to be willing to give more in the relationship without expectation of something in return. The value of most relationships is not measured in fee income or dollars, it is most often measured in mutual respect and a willingness to give and assist. The monetary benefits will follow as a result of how well you cultivate the connection.

  • Thanks for your comments Adam. I completely agree with your points. In addition, it's fascinating that the overwhelming majority of banks are emphasizing the importance of risk management, but don't necessarily correlate it with customer relationships.