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One Reason Zelle is Growing and Apple Pay is Not

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25 January 2018

bmeara@celent.com

Comments

  • Good article Bob! I agree that Apple is missing the boat by not marketing Apple Pay to consumers. I can't tell you how many retail clerks don't even know that their store offers it and are surprised when I can pay by tapping my phone or watch. That is an awareness problem! Love the Zelle ads, hadn't seen those in Canada.

    Victoria Lant