How to give a killer Finovate presentation
Create a vendor selection project & run comparison reports
Click to express your interest in this report
Indication of coverage against your requirements
A subscription is required to activate this feature. Contact us for more info.
Celent have reviewed this profile and believe it to be accurate.
15 May 2013Daniel W. Latimore
I’m attending Finovate Spring in San Francisco (Finovate.com). We’ve seen a number of great demos, and others that haven’t gone so well. If you think of a classic consultant’s 2x2, with one dimension being strength of the idea and the other the strength of the presenter, probably the most unfortunate quadrant is the one that has a great idea, but shoddy delivery. Here are a few tips to help Finovate speakers give a killer presentation that will have the twittersphere take notice (with apologies to those who prompted the observations):
- First, before you do anything else, State the Problem that you’re trying to solve
- Have a demo that works; extra credit for something live
- Involve the audience, preferably with something live (see #2)
- Have a catchy slogan
- Print catchy slogan on a tee-shirt
- Speak in a Commonwealth accent (Australian, British, Kiwi, South African – they’re all good). Americans think you sound smart
- Avoid using the terms “security,” “identity,” or “authentication.” These are all terribly important, but from a presentation perspective, you’re starting from a hole ten feet deep.
Industry or Business Focus
Asia-Pacific, EMEA, LATAM, North America