PL Rating

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PL Rating is the independent channel’s leading comparative rating solution that enables agencies to offer multiple competitive personal lines quotes from insurers in real time. Over 300 carriers and 10,000 agents rate through PL Rating, closing more business in less time.

With PL Rating, agencies can provide exceptional customer service and accurate rates to their clients, while insurers who list their homeowners and auto insurance quotes on PL Rating have increased competitive rating opportunities. Through PL Rating’s simple integration and real-time connections between agencies and insurers, insurers can increase revenue while being easy to do business with their agent partners.

Key Features

  • Real-time comparative rating for personal lines
  • Direct agency-carrier connections
  • Agency management system integrations
  • Self-service consumer quotes for agency websites and social media profiles
  • Third-party integrations with Solutions at Quote (SAQ), Incident Prefill, MSB Home Characteristics, and MSB ITV

Key Benefits

for Agencies

  • Save time and write more quality business with direct access to carrier appetites for personal lines quotes
  • Identify personal lines packages with carrier partners and competitively position these packages to the end-insured
  • Eliminate duplicate data entry with agency management system integrations
  • Obtain more accurate quotes with third-party integrations
  • Close sales faster with PL Rating’s standardized workflow

for Carriers

  • Improve your ease of doing business by providing easy access to rating
  • Stay competitive through personal lines package opportunities, increasing completed transactions and revenue



Product/Service details