The Power of Alternative, Unstructured Data

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4 May 2016

Big data is getting bigger. As capital markets firms begin to come to grips with traditional big data, they increasingly are employing new analytics to mine alternative, unstructured data in search of an edge.

In this video interview  TABB Group analyst Valerie Bogard and RavenPack, president and CEO Armando Gonzalez examine the types of alternative datasets firms currently are looking to leverage, the challenges they face in deriving actionable insight from this often unstructured data, the benefits of being able to harness unstructured internal data, including the power to manage email overload, and the importance of putting sentiment analysis in context. Armando also discusses the use of alternative data analytics in compliance. 

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