ベンダー
English

Insurance Customer Acquisition, Augmentation and Marketing

Create a vendor selection project
Click to express your interest in this report
Indication of coverage against your requirements
A subscription is required to activate this feature. Contact us for more info.
Celent have reviewed this profile and believe it to be accurate.
We are waiting for the vendor to publish their solution profile. Contact us or request the RFX.
Projects allow you to export Registered Vendor details and survey responses for analysis outside of Marsh CND. Please refer to the Marsh CND User Guide for detailed instructions.
Download Registered Vendor Survey responses as PDF
Contact vendor directly with specific questions (ie. pricing, capacity, etc)

Overview

To adapt to the demanding market in personal lines of business, insurance companies need aggressive marketing strategies for existing customer retention & new customer acquisition. Insurance Customer Acquisition, Augmentation, and Marketing (ICAAM) help insurers gain API-driven predictive analytics, integrated customer insights for effective interaction, and AI capabilities for customer data analytics.

ICAAM is an API-driven, AI-powered platform for proliferating customer acquisition, augmentation through proficient marketing analytics & actionable insights.

Key Features

  • AI-powered engine for smarter data ingestion
  • Advanced AI, ML capabilities for accurate customer data analytics
  • API-driven predictive analytics of competitor products
  • Integrated customers insights for effective agent interaction

Key Benefits

  • Predict the need of policyholder for insurance companies
  • capture market share with an edge over competitors
  • Gain customer loyalty and increase customer retention
  • Drive business growth and improve the top line

Media

Brochures

製品/サービス名 details