In their own words: Cloud Providers discuss their Financial Services Offerings

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5 October 2021
Daniel W. Latimore

Financial Institutions no longer ask, “Should I go to the Cloud?” Instead, they’re asking, “How do I go the Cloud?” As cloud providers began to verticalize their offerings, Celent realized that there’s an opportunity for a new way for FIs to learn about what’s out there: hear directly from participants in the cloud ecosystem.

Celent is launching a series of interviews with this diverse set of service providers, ranging from hosting services and infrastructure provides to platforms and consultants. We’re delighted to announce that the three inaugural firms are Amazon Web Services, Salesforce, and Cloudera. We want to give an FI a sense of what a company offers, how it distinguishes itself, and what its perspective is on where an institution should focus its cloud efforts today. We’re intentionally non-evaluative in these interviews, incidentally; other Celent formats analyze and assess particular solutions.

The format is straightforward: an interview with the cloud company lasting 20-30 minutes. While the full conversation is available only to Celent clients, any registrant can view a short introduction. These interviews let FIs get a sense of how a company thinks and what it offers today; these perspectives can then inform the institution’s cloud strategy.

If you’re a bank, insurer, securities firm or wealth manager who wants to learn more about what’s happening in the cloud ecosystem, these introductions should prove invaluable in helping you determine where to go to learn more. We’ll continue to speak to cloud providers over the coming months and will build out the library of interviews.

If you’re a cloud provider of any stripe and would like to be interviewed, please contact us at, or reach out to your main Celent contact. And if you’re an FI who’d like to learn more about a particular company, please do let us know. View our cloud hub page for the latest interview releases!

We welcome your feedback on this new type of deliverable.

Insight details

Capital Markets, Corporate Banking, Life & Health Insurance, Property & Casualty Insurance, Retail Banking, Wealth Management
Subscription(s) required to access this Insight:
Banking, >>Retail & Business Banking, >>Corporate Banking, Insurance, >>Life/Annuities Insurance, >>Property / Casualty Insurance, Capital Markets, Risk, >>Financial Services Risk, >>Banking Risk
Insight Format
Geographic Focus
Asia-Pacific, EMEA, LATAM, North America