Celent recognizes HSBC UK and first direct as the 2018 Model Bank: Most Promising Proof of Concept for their initiative in Connected Money from HSBC and artha by first direct.
Facing competition from non-bank account aggregators, HSBC UK created financial management apps for two of its bank brands. Connected Money from HSBC offers a range of innovative new features that give customers more control over their money. artha by first direct embraces the new world of Open Banking by delivering Marketplace Banking.
