FIS, SunGard & the buy side
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The acquisition of SunGard by FIS definitely helps expand FIS’s expansion into both Wealth Management and Asset Management. This part of the SunGard product line merges well with existing FIS banking products as banks continue to search for higher margin businesses and the expanding market in WM and the overall retirement space. In turn Asset Management provides the needed products to supply to the demand. As Defined Contribution retirement schemes continue to proliferate internationally, the asset managers will produce both active and passive products to fill investor demand. This means the growing WM and AM businesses need operational applications and services. And as banking products grow into WM and retail trading products offering asset management choices, FIS can meet the demand. Of course the issue will be the successful integration of SunGard into FIS but that is a much more complex topic for further research!