Banking as a Service: Delivering Faster Digital Transformation

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20 August 2018

Banking as a Service Provides a New Path for Digital Transformation, New Customer Acquisition, and Financial Inclusion

Key research questions

  • What are the challenges to banking growth and reaching untapped markets?
  • What new business models and product IT platforms will emerge?
  • What is banking as a service, and who will adopt it?


Banking as a Service holds great promise for providing community-based financial institutions with a migration path to becoming fully digital financial institutions.

This report assesses the expanding ecosystem of banking business models and IT service delivery models. It then focuses on banking as a service (BaaS), a technology architecture and service delivery model for community-based financial institutions, Big Tech firms, and retailers seeking to offer digital banking services.

The report focuses on:

  • The market, business and technology drivers of digital banking in the cloud.
  • The current and future evolution of banking business models and IT platforms.
  • A detailed examination of BaaS.
  • The competitive impact of new banking models on financial institutions.
  • The long-term impact on banking and technology markets.