Digital Insurance and the Customer: Mind the Gap!

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28 September 2012


  • Certainly! There’s no doubting the role of digital technology. Without getting into the statistics of the number of smart phone users, we know the pace at which they are growing. Insurance companies cannot turn a blind eye to the changing behavior of insurance online shoppers. Your post makes very interesting reading. It sure sounds like a very fascinating event. Bottom line is that digital technology is our ‘tomorrow’, no doubt about that. Every business, insurance business in this case, just has to optimize their operations keeping that in mind. Thanks for sharing this interesting post.