Google Cardboard is Dead, Long Live Google Cardboard
In 2014 some inventive engineers in Google’s Paris office created cardboard headgear that allowed users to experience virtual reality via their smartphones. While the concept seems a bit “passé” in the era of the Oculus Quest, clearly the French Googlers were onto something.
Firms large and small are working today to enable a VR experience on traditional 2D devices. One neat tie-up is between Austin-based start up 3Data and network systems provider Cisco.
3Data uses a WebXR API to foster dynamic and data-driven 3D collaboration in WebEx. The headgear-free enviroment suits executives as well as IT and systems analysts who want to easily view insights and analytics and manipulate data in real time. Touch-based functionality is enabled using Digital Signage feature on Cisco’s WebEx Board. It is also possible to consume insights on a desktop or mobile phone.
As I discuss in my report, First Life: Virtual Reality and the Coming of the Avatar in Wealth Management, ongoing efforts to incorporate neurotech and other mind-brain interfaces into VR (and the immersive nature of the experience itself) mean that headgear isn’t going away soon. But it’s worth thinking about the ways that established, consumer-friendly technology can be used to deliver a state-of-the-art virtual experience.