Vendors
日本語
search
  2. //
  3. Reports & insights
  4. //
  5. Morgan Stanley Wealth Management: AI @ Morgan Stanley Assistant

Morgan Stanley Wealth Management: AI @ Morgan Stanley Assistant

Create a vendor selection project
Click to express your interest in this report
Indication of coverage against your requirements
A subscription is required to activate this feature. Contact us for more info.
Celent have reviewed this profile and believe it to be accurate.
We are waiting for the vendor to publish their solution profile. Contact us or request the RFX.
Projects allow you to export Registered Vendor details and survey responses for analysis outside of Marsh CND. Please refer to the Marsh CND User Guide for detailed instructions.
Download Registered Vendor Survey responses as PDF
Contact vendor directly with specific questions (ie. pricing, capacity, etc)
21 March 2024
Ashley Longabaugh

Model Wealth Manager 2024 Award for Essential and Emerging Technologies

Abstract

Morgan Stanley Wealth Management has won the 2024 Model Wealth Manager award for Essential and Emerging Technologies for its AI @ Morgan Stanley Assistant initiative. Morgan Stanley was the first wealth manager to adopt and deploy OpenAI’s technology, which has helped drive efficiency and scale across its financial advisor base.

The AI @ Morgan Stanley Assistant is a large language model-powered tool developed by and for Morgan Stanley Wealth Management, leveraging OpenAI’s technology. The tool is designed to assist Morgan Stanley Financial Advisors in their day-to-day activities and enhance their ability to serve clients efficiently. The solution utilizes OpenAI’s technology to access, analyze, and synthesize Morgan Stanley’s extensive intellectual capital, which includes insights on companies, sectors, asset classes, capital markets, and regions worldwide.

This internal capability, developed specifically for Morgan Stanley, enables the firm’s Advisors and their teams to ask questions and explore large amounts of content and data in a consolidated response which includes resource links. The AI @ Morgan Stanley Assistant leverages artificial intelligence and natural language processing capabilities to provide Advisors with real time insights, answers to process-driven questions, and access to relevant information. It aims to streamline workflows, improve efficiency, and enhance the overall client-servicing experience.

Access More