Corporate Boardroom Series: Select Your Liquidity Management Bank
The monthly Corporate Boardroom Series explores current business challenges, helping C-level executives prepare for the next “hard question” their boards of directors are likely to ask. Each brief focuses on a single question, provides Celent's view of the issues behind the question, and defines specific action steps that will position the company to deliver an effective response.
The second installment of this series, Select Your Liquidity Management Bank, focuses on the challenge of evaluating the banks that will best manage a firm’s liquidity portfolio.
"Banks have been put in front of the liquidity demands of their corporate clients, for which liquidity management, rather than earnings or growth, is the number one lesson of the crisis," says Enrico Camerinelli, senior analyst with Celent's Corporate research group and author of the report. "Banks also have to face a client base that links its loyalty to the bank’s ability to fulfill short-term funding needs."