In 2022, Celent recognized FWD as a Model Insurer for the Data, Analytics, and AI category for their initiative, FWD Insurance: Smart Insurance Framework – AI Everywhere. The ability to orchestrate an overarching data strategy with the FWD Smart Insurance Framework provided data-centric guidance for developing analytics and AI/ML initiatives. As an extension of the FWD digital transformation roadmap, Smart Insurance Framework, the company developed FWD Brain to further facilitate the adoption of AI solutions in the organization. By introducing a collaborative AI platform with various features enabling different interactions with data and adapted for separate roles in the organization, FWD has further decentralized data management and model development in the organization. This winning case study demonstrates how an insurer can provide a collaborative platform for better data management and development visibility and support among the data science teams, along with consideration for business end-users.