How fast can you become digital? I’m seeing it happen before my eyes (outside of insurance)!

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23 June 2020
Karen Monks

Have you been out to dinner recently?I live in Virginia and we are in Phase 2 of reopening post Covid-19. We can now go out to dinner to a restaurant that has outdoor seating or can effectively seat people indoors at 30% capacity. Most restaurants have come up with some innovative ways to expand their outdoor options, with some effectively opening up their indoor to make it outdoor. But what most impressed me is how quickly the restaurants have moved to a fully digital model for menus, ordering, and payment.

Where I live, and likely where you live, menus can now be accessed by scanning a QR code at your table. We had the experience at the very fun Tang & Biscuit (which in normal times is a really fun shuffle board bar/restaurant). How great is that for the restaurant to save money on printing menus daily with new specials and to get people to come to your restaurant site to learn more about the locale? Ordering was also via the websites as was payment. At Tang & Biscuit we went to pick up the drinks at the bar, but for dinner we still had wait staff deliver drinks and food. The wait staff was leaner, but they were only serving a handful of tables.

Do I wish that our experience was more personal like it was before? Of course, but I fully understand the need to be more digital and hands off and accept it. It made me wonder. Is that same mentality transferring to life insurance?


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Life & Health Insurance
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Asia-Pacific, EMEA, LATAM, North America