AIA International: Super Connect
Winner of 2020 Celent Model Insurer of the Year Award
This initiative combines a data-driven 360 degree customer view, with predictive analytics, and an AI/ML engine to enable the insurer's financial planners to present customers with a report based on the customer’s current product portfolio and on the portfolio of a data-based "someone like you"
The initiative combines:
- A well-defined business purpose.
- Extensive use of over 1,000 customer attributes.
- Use of advanced artificial intelligence/machine learning capabilities to create a succinct production gap analysis report for uniquely identified customers across products and lines of business.
- Solid adoption and new business revenue metrics.