Needless Controversy in the Branch vs. Digital Debate

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16 March 2017


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    Needless Controversy in the Branch vs. Digital Debate - Banking Blog

  • Great article Bob. I was wondering if the research information available out there discerns or poses the reasons why bank customers who bank remotely through online and mobile channels go to a Branch to perform a personal interaction at a branch. Those studies, I suppose would speak to the complexities I believe you are eluding to here. If you have references about those, please feel free to share. Again, fantastic read. Best
    Victor Farfan

    Victor Farfan