Analyst mentioned
Zilvinas Bareisis
Head of Retail Banking and Payments
Mastercard buys Vyze to get ahead of the POS financing market
PaymentsSource, John Adams, Tuesday, 16 April 2019
By Mastercard’s own reckoning, the point-of-sale financing space is a $1.8 trillion market in the U.S. alone, making its Vyze acquisition a natural way to pursue an opportunity that’s being gobbled up by fintechs and card alternatives.
The Austin-based Vyze lives in a market that includes Affirm, Splitit, PayPal and myriad others that offer what amounts to “card avoidance,” or the ability to finance a purchase at the point of sale with simpler terms than the rolling credit model of credit cards.
