BankWorld Digital Banking Platform
CR2's Digital Banking Platform -
Over 20 years ago, CR2 pioneered the early digital banking market, launching a market leading product known as BankWorld.The platform has continually innovated since, incorporating all of the requirements demanded by banks and their customers today. These include - the user journey, customer experience, personalization of service and variety of relevant channels available, all which are important aspects of banking today.
CR2’s BankWorld Digital Banking Platform offers banks all of these capabilities.
BankWorld enables banks to remain relevant to their customers and improve the overall banking experience in an era when competitiveness is crucial in the face of new market entrants. CR2 continues to innovate this platform adding next-gen capabilities for customer interaction, customer specific targeted marketing, unrivalled ATM user interfaces that offer a mobile-like experience, extensive set of mobile features and broad set of payment capabilities, which all result in greater differentiation of service.
The platform is now widely deployed in over 100 banks, 60 countries, across 4 continents, enabling millions of users and powering millions of transactions every day.
A powerful platform with a depth and breadth of functionality that is unrivalled in the market, which seamlessly integrates to third party core banking systems and offers the end customer a range of services from onboarding, retail and corporate banking services, next-gen customer interaction, broad payment capabilities and more, all from the device and technology they choose to use most regularly – Mobile App, SMS, USSD, Internet, ATM and Kiosks. The platform empowers banks to independently design and launch new products and services easily and swiftly with a range of digital tooling with the principle of ‘build once’ and instantly launch across multiple channels, helping the bank to develop a more personalized banking service that is relevant to the customer, all within an omnichannel context. BankWorld Digital Banking Platform enables banks to be the innovators in their market.
Today’s banking landscape is highly competitive, with entry from non-traditional banks taking hold in many markets. Banks need to continually innovate to remain relevant with their customers, to attract new customers and to engage with them.Digital banking is a necessary investment to retain competitiveness and an investment that offers many benefits that can be quickly realized. The BankWorld digital banking platform enables banks to:
·Grow and Protect Market Share
·Improve Costs and Operations
Grow and Protect Market Share:
·The platform enables banks to leverage the expected growth in their market.
·Onboarding is crucial to growth. The platform offers rapid and frictionless account opening functionality across a set of digital channels including Mobile banking app, Internet banking as well as Agency Banking and ATMs.
·Banks can quickly execute upon new marketing initiatives by easily and rapidly deploying new targeted campaigns as well as upsell additional services such as loans, cards etc. This is achieved through a rich set of digital tools that empower the bank to quickly identify new sales and marketing opportunities and launch effective campaigns to drive new revenue.
·The BankWorld digital banking platform helps banks to defend their position or lead within their market by enabling banks to offer banking to customers in a way that is relevant to them – via a range of digital channels that are designed to offer an optimal User Experience to encourage engagement and customer retention and help forge a reputation for excellence for the bank.The platform provides a 360 view of the customer journey to enhance the omnichannel proposition.
·A broad range of payment capabilities including POS, Person to Person (P2P), Money Vouchers, Bill Payments, QR code payments, remittances and innovative digital wallets tailored to market requirements offer differentiation value for the bank in their local market.
·Extend Reach – the platform provides access to previously untapped geographies with mobile, ATM and agency banking.
Improve Costs and Operations:
·Banks need a platform that will help shift them from branch-centric to digital centric and serve customers with relevant transactions over the lowest cost channel. The BankWorld Digital Banking platform digitally transforms key processes and channels, driving greater cost efficiencies.For example, according to McKinsey, the cost of onboarding a customer using the traditional model is $300 per customer, compared with a digital onboarding cost of $100 per customer.
·BankWorld facilitates the provision of the lowest cost channel available for mass market customers including ATM, USSD, Mobile app and Agency Banking.
·Improved Operational Efficiency.The platform provides availability of service over a variety of channels 24/7, improved scalability costs, greater customer security and reduces the incidence of failed payments and fraud.
·A single platform for all retail channels, BankWorld offers significant cost efficiencies in terms of CAPEX and OPEX spend, as well as platform benefits such as centralized management, monitoring and reporting.