Celent analysts Craig Beattie and Mike Fitzgerald examine current and future uses of social data in core insurance operations, identify the policy decisions that should shape an insurer’s social information strategy, and raise technical issues and possible solutions specific to the unique characteristics of social data. The webinar provides insurers with practical considerations to unlock the value of social networks for claims and underwriting and describes Celent’s five-step model for operationalizing social data. The model outlines the major decisions that should be addressed in implementation: what data should be used, what technical strategy should be adopted, how to acquire the data, how to analyze it, and how to integrate social data with existing operational systems.

This presentation draws on findings from the Celent report Using Social Data in Claims and Underwriting: Creating a Social Risk Profile.

For more information or a copy of the presentation, please contact Chuck Smith at +1.617.262.3125 or csmith@celent.com.