Celent has released a new report titled Building Digital Insurance Products. The report was written by Craig Beattie, senior analyst in Celent’s EMEA Property/Casualty Insurance practice.

The report describes the capabilities required to embed digital in today’s insurance products.

For simple products that are highly automated with regards to underwriting and pricing, a digital insurer needs to define a complex, digital platform capable of adapting and integrating to other systems. For complex products that rely on human expertise, a digital insurer needs to define a collaborative digital platform that enables the human expertise to be augmented by increasingly powerful, and smart, automated processes.

“In order to embed digital in today’s insurance products, we must rethink what it means to build an insurance product,” says Beattie.

This current report takes these differences and examines what new, digital platforms for delivering insurance products look like. Further, it examines the possibility of blending these platforms.